100% Natural, 100% Vegan, 100% Luxury.

Loooooove the products and what it does to my skin! Flawless, light and perfect.  Thank you for amazing products, Phumula!

Delilah G.
New York, NY

I'm very satisfied with my products and Phumula’s customer service  

Sylvia M.
Detroit, MI

I love it. (Phumula Skincare Hyaluronic Serum) I use it everyday. I have extremely dry skin and the serum has helped keep my face moisturize. 😍

Alisha C.
Philadelphia, PA

Why Choose Us?

Phumula's mission is to provide our customer with the opportunity to live healthier and happier lives by providing them with natural, safe and effective ingredients for their skin. By combining the best quality botanicals, our products are designed to help achieve anti-aging benefits as well as moisturize, correct and treat all types of skin conditions.

About Us

Vee Peterson


As a skincare lover, I always wanted to find my ultimate solution to dry skin. Sadly, after years of trying different products and combinations with little success, I was convinced that there was no cure for this skin ailment. That all changed one day when I stumbled upon an article about the importance of hydration and how it can affect your skin’s health. When I read the article from start to finish, I knew that it was finally time for me to take action against my issue once and for all! With renewed determination in tow, I did some quick research on what ingredients would help stimulate cell renewal while providing essential moisture balance. The result? My very own skincare brand with products loaded with botanically infused ingredients.